格伦代尔论文代写：零售服务品牌研究

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格伦代尔论文代写：零售服务品牌研究

研究发现，品牌承诺、忠诚度与消费者的购买行为之间存在着深刻的关系。在本研究中，两个零售品牌被认为是富勒顿，G.(2005)。本研究考虑了消费者的情感承诺和持续承诺。通过对消费者购买行为的分析发现，本文将关系营销的发展文献纳入富勒顿(G.， 2005)的品牌忠诚研究中。关系营销文献已经证实，顾客承诺是一个中心的、复杂的结构，至少包括情感成分和持续成分。本研究探讨情感承诺和持续承诺在多大程度上是品牌满意度-忠诚度关系的中介。研究发现，在两个零售服务品牌情境中，承诺的两个组成部分充分中介了品牌满意度与回购意愿和宣传意愿之间的关系。

格伦代尔论文代写：零售服务品牌研究
此外，本研究还发现，情感承诺对品牌的影响与品牌的回购意愿和作为品牌代言人的意愿均有强烈的正向关系。延续承诺最多与回购意愿呈弱而正相关，与品牌宣传意愿呈负相关(Fullerton, 2005)。这种品牌忠诚度可以根据以下因素分为两种。行为品牌忠诚度:行为品牌忠诚度可以定义为导致消费者重复购买某一特定产品的品牌忠诚度。这是维系品牌的一个重要属性。为了说服消费者购买一个品牌，需要进行许多情境和营销促销(Chaudhuri， & Holbrook, 2001)。

格伦代尔论文代写：零售服务品牌研究

It has been found that there is profound relationship between brand commitment, loyalty and the buying behavior of the consumers. In this study two retail brands were considered Fullerton, G. (2005). In this study, the affective and the continuance commitment of the consumers were considered. It was found from analysis of the consumer buying behavior that there is two This paper incorporates the developing body of literature in relationship marketing to the study of brand loyalty Fullerton, G. (2005). Relationship marketing literature has established that customer commitment is a central, complex construct consisting of at least an affective component and a continuance component. This study examined the extent to which affective and continuance commitment serve as mediators of the brand satisfaction—loyalty intentions relationship. The study found that, in two retail service brand settings, the two components of commitment fully mediate the relationship between brand satisfaction and both repurchase intentions and advocacy intentions.

格伦代尔论文代写：零售服务品牌研究
In addition, the study found that affective commitment to the brand strongly and positively related to both repurchase intentions for the brand and willingness to act as an advocate on behalf of the brand. Continuance commitment was at best only weakly but positively related to repurchase intentions, but negatively related to advocacy intentions for the brand (Fullerton, 2005).This brand loyalty can be divided into two based on the following factors. Behavioral brand loyalty: This can be defined as the brand loyalty that causes a consumer to make repeat purchases of the particular product. This is an important attribute that leads to sustenance of a brand. There are many situational and marketing promotions that needs to be done in order to convince the consumer of a brands (Chaudhuri, & Holbrook, 2001).

美国作业抄袭：成年人学习

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美国作业抄袭：成年人学习

有些学生需要帮助，以便更有自主性。如果这样做，一些学生最终可能会表达消极的意见，特别是那些认为在学习过程中保持被动而不是积极参与的学生。这类学生需要提供有针对性的、简短的、具体的任务，以提供与经验相关的最大限度的学习，从而确立学习的意义(Merriam and Bierema, 2013)。脚手架的提供促进了学生的自立，同时也帮助学生参与到自我指导中来。进一步说，成年人的学习意愿与他们的社会角色有关的发展任务密切相关。有人提到，学习的需要应该与社会角色的变化密切相关。

美国作业抄袭：成年人学习
关键的概念是，成人学习者具有目标导向，因此，在课程的早期必须有目标和目标的大纲。大多数的成年学生倾向于承认他们愿意学习的东西，他们更喜欢在组织个人目标的过程中看到课程。潜在的信念是成年人具有相关性的取向(Mezirow, 2000)。他们愿意看到学习的理由，而且必须有在家里或工作中学习的适用性。成年人可以被认为是务实的，应该专注于对他们有重要意义的事情。教师应使课程内容具有相关性，这一点变得很重要。

美国作业抄袭：成年人学习

Some of the students require assistance in order to be more self- directed. If this is done, some students may end up expressing negative opinions, specifically students who consider staying passive rather than having active involvement in the process of learning. Such students require the provision of directed, short and concrete tasks for the provision of maximum learning related to the experience in order to establish the significance of learning (Merriam and Bierema, 2013). Provision of scaffolding results in the promotion of self- reliance, while it helping students for being involved in self- direction. Further ahead, the readiness among adults for learning has close relation with the tasks of development related to her or his social role. It has been mentioned that needs of learning should have close relation with the change of social roles.

美国作业抄袭：成年人学习
The key notion is that adult learners have orientation with goal, and hence, there must be outline of goals and objectives earlier within a course. Mostly, adult students tend to acknowledge what they are willing to learn, and they prefer seeing the program in organization of personal goals. The underlying belief is that adults have orientation with relevance (Mezirow, 2000). They show willingness in seeing a reason to learn something and there must be applicability of learning at home or at work. Adults can be considered as practical and should be focusing on what has key significance to them. It becomes important that the instructor should be making the relevance of the coursework.

美国论文字体：公司的可持续发展

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美国论文字体：公司的可持续发展

在社会上，人们非常适应技术，是一个世界性的社会。他们非常重视品牌，并确保这些品牌应该是环保的。人们非常尊重那些环保的品牌，而人口老龄化使得产品的品牌形象非常重要。国家的劳动力是高技能的，在环境中有很高的识字率(Hall & Baird, 2014)。在技术上，人们对最新的技术有很多的工作知识。有技术熟练的劳动力。美国有促进增长的基础设施。缺少生产单位是国家面临的问题。公司的建议是通过产品的制造来增加产品的多样化。应该增加本地生产，减少对供应商的依赖。

美国论文字体：公司的可持续发展
这将有助于确保公司能够更好地控制其可持续发展计划，并为产品开发更多的品牌赞助。关注新兴市场和新市场是该公司的另一个建议。在目前的情况下，新西兰市场已经饱和，因此他们应该把重点放在亚太地区，以便立即增加销售。另一个方面是专注于服务营销部门，给人们更多的理由去使用他们的品牌。公司的第一个战略是把重点放在增加生产上。这种策略的优势将是在垂直整合过程中有更多的控制力(Fitzen, 2013)。产品的质量和公司的环保性是可以保持的。这些建议的缺点是，这可能会导致成本的增加，而目前的市场饱和可能成为公司的一个问题。

美国论文字体：公司的可持续发展

Socially, the people are much attuned to technology and are cosmopolitan society. They give a lot of importance to the brand and ensure that these brands should be environmentally friendly. There is a lot of respect given to the brands that are eco-friendly and the population is an aging population that gives a lot of importance to the brand image of a product. The labor in the nation is highly skilled and there are high literacy rates in the environment (Hall & Baird, 2014). Technologically, the people have a lot of working knowledge of the latest technology. There is availability of labor force that is technologically adept. There is infrastructure in the nation to promote growth. Lack of manufacturing units is a problem for the nation.The recommendation for the company is to increase the products diversification by manufacturing of the products. There should be more local production and the dependence on the suppliers should reduce for the company.

美国论文字体：公司的可持续发展
This would help ensure that that the company can maintain more control over their sustainability initiatives and also develop more brand patronage for the products. Focusing on the emerging markets and newer markets is another recommendation for the company. In the current landscape, the New Zealand markets are saturated hence they should focus on the Asia-pacific regions in order to immediately to increase their sales. Another aspect is to focus on the service marketing sector and give the people more reasons to use their brands. The first strategy of the company is to focus on the increase in production. The strength of this strategy will be more control in the vertical integration process (Fitzen, 2013). The quality of the products and the environmentally friendly nature of the company can be maintained. The weakness of these recommendations is that this could possibly lead to increase in the costs and the current market saturation can become a problem for the company.