Thomas Cook的公司是Thomas Cook的父组织爱尔兰和英国,秃鹰航空公司以及其他等相关子公司,直到2007年,当有一个合并与收购集团。这个新组织的组合被称为托马斯库克集团股价。这也曾在伦敦证券交易所上市(Calder2013)。在当前的时代,它被认为是全球领先的旅游集团之一,适当集中战略,品牌引领市场的投资组合,灵活的业务模式和团队约31000人(2012年Ahwere)。整个组显示了对实现愿景的承诺。更进一步的目标是使他人的梦想成真(炉火,2008)。组织给巨大的重要客户和股东专注于交付的可持续性评价。
The company of Thomas Cook is the parent organization of Thomas Cook Ireland and United Kingdom, Condor Airlines along with other such related subsidiaries until the year 2007, when there had been a merger with MyTravel Group PLC. The combination of this new organization had been known as Thomas Cook Group PLC. This had also been listed under the London Stock Exchange (Calder2013). In the current era, it has been identified as one of the leading travel groups across the globe, with an appropriately focused strategy, a portfolio of brands leading the market, a flexible model of business, and a team of approximately 31,000 individuals (Ahwere 2012). The entire group shows commitment towards the achievement of vision. The vision is to go further for making the dreams of others come true (Ingle, 2008). The organization gives huge importance to the customers and is focused on delivering sustainability in valuing the shareholders.
This essay will be discussing the product portfolios and relative profitability of the organization in context with the current business model being used by the organization. This business model will be interrogated by stating how the organization has been making money to show the interaction amongst the market of product and the market of capital. Different frameworks will be used for describing the portfolio of the products and services being provided by the organization.
Background of Current Architecture and Operations
The team of management at Thomas Cook has been making robust and encouragement of progress is being done by the organization since recent times. This focus is being created irrespective of the weak climate of economy and other conditions that impose challenge. The results of the group had been influenced by the challenging environment of trade and economy, but, irrespective of this, the organization has been delivering significant improvement in the performance of cash flow and the underlying amount of profit in adjustment from the operations being conducted (Williamson2012). The progress had been made by the organization due to a number of initiatives in the strategies like management of destination, synergies of airline and Online Travel Agent being set for all time online presence.