thesis代写

美国代写论文:业务分析

美国代写论文:业务分析

美国咖啡公司Starbucks是本报告中选择分析的业务。咖啡公司在当地的业务扩张和国际投资方面都面临着一些问题。因此,为了解决这些问题,企业需要采取战略举措。

1)目的:本研究的目的是对星巴克公司进行战略分析,提出公司关注的问题以及公司利用其优势和机遇的方式,以完全减轻或消除这些顾虑。

2)方法论:选择策略为基础的分析方法。星巴克公司是在当代一些关键问题的背景下讨论的。然后运用六大战略工具对业务进行分析,在分析的基础上提出公司处理当前问题的关键建议。所使用的战略工具是鱼骨,PEST,SWOT,关键成功因素,市场细分和VRIO分析。这些分析工具中的每一个在一般意义上都适用于所确定的特定问题。只有这样做,才有可能产生适用于问题以外的建议。

3)结果:分析的结果是,星巴克面临消费者保留,新消费吸引力和国际扩张方面潜在的未来挑战。这些建议是针对这些问题。

美国代写论文:业务分析

Starbucks, the American Coffee Company is the business that is selected for analysis in this report. The coffee company has been facing some issues in both its local business expansions and also in its international ventures. Strategic initiatives are hence needed for the business in order to meet these issues.

1) Aim: The aim of this research is to strategically analyze the Starbucks Company and present areas of concerns for the company and ways for the company to make use of its strengths and opportunities in order to mitigate or nullify the concerns completely.

2) Methodology: Strategy based analysis is chosen as the methodology. Starbucks Company is discussed in the context of some of the key concerns that it faces in contemporary times. Six strategic tools are then used to conduct the analysis on the business and based on the analysis key recommendations are made by which the company can handle the contemporary issues.  The Strategic tools that are used are Fishbone, PEST, SWOT, Critical Success Factors, Market Segmentation and the VRIO Analysis. Each of these analytic tools is applied in a general sense to the particular issues identified. Only in doing so it will be possible to generate recommendations that are applicable for more than the issue.

3) Outcomes: The outcomes of analysis are that Starbucks faces potential future challenges with respect to consumer retention, newer consumer attraction and international expansions. The recommendations are made for these issues.