英文论文代写-三星的定价策略
在本篇英文论文代写-三星的定价策略中，由于三星提供的产品种类繁多，每种产品的定价策略也各不相同。对于健身手机，将采用撇脂价格策略。三星的智能手机在行业中处于领先地位，因为它们提供了USP。健身手机将进入市场。因为它吸引了人们的注意力，所以在竞争对手推出类似产品之前，它会充分利用自己的特点。由于这款手机将会过时，或者任何竞争对手都能生产出与之相当的手机，那么三星将会迅速降低价格。作为一个品牌，三星不会利用渗透定价，因为它是创新的，不会进入市场晚。将会有大量的邮件通过发送给那些正在使用他们的Android或智能手机上的健身应用程序的人来进行大众传播。接下来有关英文论文代写-三星的定价策略分享给大家阅读。
The distribution system is largely exciting for Samsung. In many cities, Samsung has a solitary distributor by whom they give out all through a region. Like, in a city, Samsung has a particular company as distributors who distribute the entire Samsung goods. Such a distributor has a massive outlay in Samsung and mutually, the distributor and the corporation work together for the deal of Samsung’s goods. Therefore, the entire stuff of Samsung will be traded to a sole distributor who consecutively will put it forward for sale to retail units.
Pricing strategy: In case Samsung has to charge premium pricing, then there has to be competitive edge shown against other fitness gadgets and phones. The business can ask for premium pricing only when there are extra provisions and characteristics added to the product (Malhotra, 2012). The current Smartphone industry is ruled by Samsung and thus the competitive prices need to be set for the Fitness Mobile.
As there are various product ranges offered by Samsung, the pricing strategy for each product varies. For the Fitness Mobile, skimming price strategy will be applied. Samsung’s smart phones are leading in the industry because of the USP offered by them . Fitness Mobile will enter the market. As it catches the attention of people, it will get the best out of its features before the competitors launch a similar product. As the model will become old or any competitor makes a comparable mobile, then Samsung will quickly lessen the pricing. As a brand, Samsung would not make use of the penetrative pricing, as it is innovative and won’t come late in to the market. There will be mass communication through bulk mails sent to the people who are using the fitness Apps on their Android or Smartphone.
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