美国营销学论文代写:竞争优势

亨利琼斯艺术酒店已在19世纪的果酱工厂进行了修复，这就是为什么艺术风格的客房以现代风格和历史魅力（亨利，2017年）的均衡融合为灵感。除了免费无线网络连接，免费代客泊车服务，行李寄存处和内部洗衣房等非常常见的设施外，酒店还提供大量当地艺术品以及配有电视收看和阅读设施的阅览室。此外，酒店拥有丰厚的设施，如配备现代化设备的健身中心和出售当地家具，时髦礼品和其他艺术品的商店。然而，酒店没有泳池或水疗设施，部分面向中庭的房间据报道是黑暗和嘈杂的。酒店相对便宜的价格是最重要的一点。然而，近期随着快速增长的在线酒店预订论坛和工业领域的新进入者，酒店的收入水平正像其他任何酒店（铃木，2017）一样面临严重的下滑。下面的竞争对手已经被设计用于进行比较分析，这可以显示出改善亨利琼斯艺术酒店收入状况的可能策略。就像这样，所有其他酒店在其历史启动，无可置疑的受欢迎程度和显着多元化的服务组合方面都具有一些类似的功能。所有这些酒店都有可能在任何市场获得最大的竞争优势。

美国营销学论文代写:竞争优势

我选择的这个城市是霍巴特，它是澳大利亚岛州塔斯马尼亚州人口最多的城市和首府。 目前，该市的人口约为2,2万，这也是继悉尼和新南威尔士州之后的最古老的首府城市。 2016年，作为旅游协调中心的城市接待了来自全球各地的180万游客。 这显然表明，由于城市旅游和旅游部门的强劲增长，多年来酒店业务蓬勃发展。 哈雷的墨累街东方酒店是所有连续运营酒店中最古老的酒店（成立于1834年）。

美国营销学论文代写:竞争优势

The Henry Jones Art Hotel has been restored in a 19th century jam factory which is why the artsy rooms have been inspired with a balanced fusion of modern touches and historic charms (Henry, 2017). Apart from very common facilities like free Wi-Fi, free valet parking, luggage storage and onsite laundry room, it offers a large collection of local arts as well as reading room having TV watching and book reading facilities. In addition, the hotel is flourished with lucrative facilities like fitness centre adorned with modern equipment and shop selling local furniture, funky gifts and other art items. However, the hotel has no pool or spa facility and some rooms facing atrium are reported to be dark and noisy. The hotel’s relatively cheaper rate is the greatest plus point. However, in the recent time with rapidly growing online forums for hotel booking and new entrants in the industrial sector, the revenue level of the hotel is facing a critical downturn just like any other hotel(Suzuki, 2017). The following competitor set has been devised for performing a comparative analysis which can show the possible strategies for improvement of revenue position of the Henry Jones Art Hotel. Just like this, all other hotels have some similar features to offer in terms of their historical inception, unquestioned popularity and remarkably diversified service portfolio. All these hotels have the potentiality to secure the maximum competitive advantage in any market.

美国营销学论文代写:竞争优势

My chosen city for this exercise is Hobart which is the most populated city and capital of Australian Island state of Tasmania. The city is currently holding a population of approximate 2, 20, 000, which is also the oldest capital city followed after Sydney and New South Wales. In 2016, the city serving as focal point for tourism received 1.8 million visitors from around globe. This evidently shows that the hotelier businesses have flourished over the years due strong growth in travel and tourism sector in the city. The Hadley’s Orient Hotel of the Murray Street is the oldest amongst all continuously operating hotels (established in 1834).