碩士論文代寫：在线购物平台

碩士論文代寫：在线购物平台

Ballentynes时尚中心:在亚马逊之后，这是新的在线购物平台的另一个主要竞争对手。该公司成立于1972年，从那时起，它满足了许多澳大利亚人和新西兰人的需求。然而，交付时间更长，这是一个竞争劣势，可以考虑改善。本公司的竞争优势在于为客户提供多元化的服装系列产品(Ballantine et al.， 2015)。拥有如此多样化的选择，公司成为客户的关键选择。这个竞争对手对于这个新的启动电子商务平台来说是至关重要的，因为竞争对手以便宜的价格销售以质量为基础的服装。这可以为新进入者创造一个问题。

碩士論文代寫：在线购物平台
新西兰服装电子商务平台竞争激烈，但由于市场环境提供的机会，市场对新进入者来说还是很有吸引力的。现有品牌面临新的进入威胁。近年来，随着新品牌开始占领市场(Lim et al.， 2015)，许多零售商开始感到不安。这些品牌已经开始将服装种类多样化，以击败竞争对手，但对于那些在动态环境中竞争的人来说，这仍然是个问题。服装制造商面临着同样的挑战和威胁。

碩士論文代寫：在线购物平台

Ballentynes fashion central: After Amazon, this is another key competitor of the new online shopping business platform. The company was set up in the year 1972 and since then, it has catered to the needs of many Australians and New Zealanders. The delivery time offered, however, is longer and this is a competitive weakness which can be looked at improving. The competitive strength of this company lies in offering a diverse clothing range offering to its customers (Ballantine et al., 2015). With such diversified options, the company becomes key choice for the customers. This competitor furthermore is crucial for this new start up ecommerce platform because the competitor engages in selling quality based clothes in cheap prices. This can create an issue for new entrants.

碩士論文代寫：在线购物平台
There is a higher competitive rivalry in the clothing e-commerce platform in New Zealand but the marketplace still is very desirable for the newer entrants due to the opportunities offered by the marketing environment. New Entry threat exists for current brands. In the recent years particularly, various retailers have started feeling insecure as newer brands have started occupying the market (Lim et al., 2015). These brands have started to diversify their clothing categories to beat the competition but it still remains a problem for those competing in the dynamic environment. Clothing manufacturers face equal challenges and threats.